Simplify Pet Care with the One App That Connects Health, Wellness, Memories & Everyone Who Loves Them
Pet parenting is full of details from veterinary visits and grooming appointments to feeding schedules, medications, and milestones. Built for every species and powered by community, The Riley Roo Way™ keeps it all together in one connected space.
Getting started is as easy as 1-2-3.
Your Pet’s Profile. Build Their World.
It all begins with creating a profile — the foundation of your pet’s world.
With The Riley Roo Way™ you build your pet’s profile from the ground up because every detail comes from you and your pet’s unique story.
Add one detail at a time, or everything at once — vet records, training notes, feeding and grooming routines, milestones, and memories.
As their needs grow, their profile grows too — becoming a living record of their care, their story, and the people who love them.
Be One of the First to Try The Riley Roo Way™
As a new pet care startup, we’re rolling out in phases so every pet family gets the support they deserve. To sign up, you’ll need an invitation code.
✨ Request yours today—it’s fast and free. If we’re at capacity, you’ll join a short early access waitlist, and new spots open quickly.
We’re just getting started, and we can’t wait to welcome you (and your pets!) into The Riley Roo Way™. 🐾
Why You’ll Love
The Riley Roo Way™
Every pet is unique — from a senior dog’s daily medications to a rabbit’s enrichment routine, to a farm full of animals with special needs. The Riley Roo Way™ was built to bring it all together in one trusted, customizable space:
Here's how:
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Track vaccinations, medications, vet visits, allergies, and care plans—all in one secure, always-accessible place.
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Profiles for every pet and every species — Dogs, cats, birds, reptiles, fish, farm animals, seniors, and exotics all have a home here.
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Invite the people who know and love your pet into a shared space built just for them.
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Keep customized instructions for different care scenarios (e.g., post-surgery, anxiety triggers, feeding quirks).
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Create custom emergency plans, store treatment authorizations, and add behavior or special care notes — so your pet is protected in every situation.
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From vet visits and grooming appointments to feeding plans, training sessions, and birthdays, everything comes together in a single calendar view.
Free for Life - Our Freemium Plan
Create unlimited pet profiles, invite unlimited people, build your care community, and upload documents — all at no cost on our Freemium plan.
And if the time comes when you need more, choose either our Roo Essentials or Roo Unlimited monthly subscription to expand your pet’s care. Or stay free forever. Grow only when it makes sense.
Because our pets mean the world to us—we’re building a world around them.
Be the first to get exclusive updates and help shape the future of The Riley Roo Way.™
How to Get Started:
Your Road to Easy Pet Care
Add a Pet – Begin with one or many. Every species, every personality, every story is welcome.
Capture & Organize — Upload your pet’s documents, records, and note where they’re sorted into clear pet care categories.
Invite Caregivers – With a quick invite, welcome your trusted circle into your pet’s world as confirmed caregivers.
Send a Care Request — Select a caregiver and send them a care request card – include details and instructions.
we're eager to hear about your heart ❤️️ pet or pets!
Introducing
Mr. Riley Roo
The fabulous Mr. Riley Roo entered Nicole's life as a senior rescue, a sweet soul who had been found on the streets, shuffled through a city shelter then onto a senior rescue before finding his forever home with her. Accompanied with only his rescue medical records, some general notes and 'adopt me' photos, there was nothing that truly spoke to the life he had led before he went from someone’s roadside trash to her most precious treasure.
As the years went by and the pile of unanswered questions grew, a stark realization emerged. The tools available to explore Riley Roo's past, understand his present, and safeguard his future were simply not sufficient.
In the wake of Riley’s passing and recognizing the gaps in pet care, Nicole made a heartfelt promise to turn her vision into reality and bring her concept to life.
The Story of Riley Roo
We invite you to
Join Us
Become a member of the Riley Roo Crew© and community – get the inside scoop, meaningful updates, and stay connected to everything happening at The Riley Roo Way™.
As part of the Riley Roo Crew©, you’re not just following our journey – you’re helping shape it.
Tag us in your journeys!
Built to Be Free.
❤️️ Yours to Customize.
Whether they walk, fly, run or swim—whether you care for one beloved companion or a whole zoo—The Riley Roo Way™ is free to use - always.
Set up your pet's world, invite your posse of caregivers, organize your providers and build your pet's unique community - all at no cost.
Every new pet parent gets a complimentary starter pack to explore our premium add-ons. Love what you try? Add more, anytime, with either our essential or unlimited monthly subscription plan.
Prefer to keep it simple? Stick with our freemium plan. No pressure.
Story
Footprint
Journey
At The Riley Roo Way™, we're redefining pet care with a holistic, personalized, and lifelong approach. Our vision embraces every aspect of your pet's life, from their health and behavior to the unique bond you share.
We're committed to offering innovative solutions that adapt to your pet's needs, ensuring they feel loved and supported every step of the way.
Join us in celebrating the extraordinary journey of pets, and discover a new way to honor and capture their lives.
Learn More
What Fellow Pet Parents Are Saying:
- I loved it! It hooks you. You add a little and you want to keep adding more to your pet’s world. It’s really awesome.– Bill B.
- It’s awesome. I love the interface. Simple to use and easy to navigate.– Bryan S.
- It’s great. I love love the look of it.– Tiffany M.
- As a senior, I always worried about what would happen to Coco if something happened to me. Not anymore — now I’ve built her care community and know her care will always continue.– Our Founder’s Mom.
Our Commitment
The memory of Mr. Riley Roo is the heart behind it all. He represents every pet—whether they joined your life as a rambunctious pup, an adventurous teen, or a gentle senior full of wisdom.
The Riley Roo Way™ is more than a platform—it’s a growing ecosystem built to support the relationships that make pet care truly meaningful. Every feature is designed to strengthen the connection not just between pets and their people, but across the entire care circle that surrounds them.
Be the first to get exclusive updates and help shape the future of The Riley Roo Way.™

