Join Us for the Inaugural Launch of
The Riley Roo Way™
We’re officially kicking off our public launch with our web-based version, with app store access to follow soon after. This is your chance to be one of the first pet parents to experience The Riley Roo Way™.
Want in?
Click here to request early access
Note: As a small startup, we’re launching in thoughtful phases so we can grow wisely and support our early community with care. If we reach capacity, no need for zoomies—we’ll add you to the waitlist and follow up as soon as the next phase opens.❤️️
The Riley Roo Way™? 
What exactly is
The Riley Roo Way™?
Imagine if every part of your pet’s life lived in one place.
Their health records, routines, important dates, memories—and the people who love and support them, too. One space for every pet you love —and everyone who’s part of their world.
The Riley Roo Way™ was built to make pet care feel less scattered and more connected. Whether you’re managing medications, remembering an adoption 'gotcha' day, or just keeping everyone in the loop—we’re here to help.
But more than that—it’s a home for your pet’s story.
A place where their care and quirks live alongside the people who truly know and love them. Because this isn’t just about what you manage for them.
It’s about the life you share—and the world you’re building around them.
What does
The Riley Roo Way™ do?
It helps you keep track of what matters most—so your pet’s care feels easier, more connected, and always in reach.
Here's how:
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Track vaccinations, medications, vet visits, allergies, and care plans—all in one secure, always-accessible place.
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Upload documents, photos, notes, and milestones—so care and memories grow together.
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Invite the people who know and love your pet into a shared space built just for them.
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Keep customized instructions for different care scenarios (e.g., post-surgery, anxiety triggers, feeding quirks).
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Last minute trip out of town? Easily send a care request to your trusted community and make sure your pet is covered - no stress, just support.
Our Mission
At The Riley Roo Way™, we believe every pet—furred, feathered, scaled, or otherwise—deserves more than just care. They deserve a world built around them.
Our mission is to honor each pet’s unique story, support their well being through every stage of life, and bring together the people who love them into one trusted, compassionate circle of care.
Because our pets mean the world to us—we’re building a world around them.
Riley Roo Crew© Be the first to get exclusive updates and help shape the future of The Riley Roo Way.™
Introducing
Mr. Riley Roo
The fabulous Mr. Riley Roo entered Nicole's life as a senior rescue, a sweet soul who had been found on the streets, shuffled through a city shelter then onto a senior rescue before finding his forever home with her. Accompanied with only his rescue medical records, some general notes and 'adopt me' photos, there was nothing that truly spoke to the life he had led before he went from someone’s roadside trash to her most precious treasure.
As the years went by and the pile of unanswered questions grew, a stark realization emerged. The tools available to explore Riley Roo's past, understand his present, and safeguard his future were simply not sufficient.
In the wake of Riley’s passing and recognizing the gaps in pet care, Nicole made a heartfelt promise to turn her vision into reality and bring her concept to life.
The Story of Riley Roo
The promise of a
Better Way.
Our Founder, Nicole
Sometimes the most unexpected moments change your life.
For me, that was Riley. He wasn’t just a pet or a dog — he was my favorite snuggle buddy, my best friend, a fuzzy comedian, a soul mate, and my whole ❤️️.
When I lost him , I didn't just grieve - my whole world shifted. And in that moment I knew I had to do something for him and all the other 'Riley Roo's' out there.
To create something that holds their story—from their quirks and care routines to their milestones and memories. A space that protects their today, prepares for their tomorrow, and never forgets who they were yesterday.
Because when you love a pet like family, you shouldn’t have to piece together their world from scratch. They deserve better than that and we're here to make sure they get it.
Welcome to The Riley Roo Way™.
Now that we've shared the story of Riley Roo,
we're eager to hear about your heart ❤️️ pet or pets!
We invite you to
Join Us
Become a member of the Riley Roo Crew© and community – get the inside scoop, meaningful updates, and stay connected to everything happening at The Riley Roo Way™.
As part of the Riley Roo Crew©, you’re not just following our journey – you’re helping shape it.
Get the App! ❤️️
Join us on social media
Tag us in your journeys!
Built to Be Free.
❤️️ Yours to Customize.
Whether they walk, fly, run or swim—whether you care for one beloved companion or a whole zoo—The Riley Roo Way™ is free to use - always.
Set up your pet's world, invite your posse of caregivers, organize your providers and build your pet's unique community - all at no cost.
Every new pet parent gets a complimentary starter pack to explore our premium add-ons. Love what you try? Add more, anytime, a la carte - or wait for our upcoming subscription plans.
Prefer to keep it simply? Stick with the free version. No pressure.
Story
Footprint
Journey
At The Riley Roo Way™, we're redefining pet care with a holistic, personalized, and lifelong approach. Our vision embraces every aspect of your pet's life, from their health and behavior to the unique bond you share.
We're committed to offering innovative solutions that adapt to your pet's needs, ensuring they feel loved and supported every step of the way.
Join us in celebrating the extraordinary journey of pets, and discover a new way to honor and capture their lives.
Learn More
Our Commitment
The memory of Mr. Riley Roo is the heart behind it all. He represents every pet—whether they joined your life as a rambunctious pup, an adventurous teen, or a gentle senior full of wisdom.
The Riley Roo Way™ is more than a platform—it’s a growing ecosystem built to support the relationships that make pet care truly meaningful. Every feature is designed to strengthen the connection not just between pets and their people, but across the entire care circle that surrounds them.
Riley Roo Crew© Be the first to get exclusive updates and help shape the future of The Riley Roo Way.™
© 2025 The Riley Roo Way L.L.C.
All Rights Reserved.
D-U-N-S® Number: 119407487
